Marxel vs Pinpoint: Which is Right for UK Businesses?

Marxel is ideal for UK/EU small to medium-sized businesses prioritising GDPR compliance and budget-friendly options, offering a free tier and robust UK job board integrations. Pinpoint suits UK mid-market companies looking for comprehensive features, albeit at a higher price point. Choose Marxel for cost-effectiveness and native GDPR support; opt for Pinpoint for a broader feature set and scalability opportunities.

CV Parsing/Screening Marxel excels with AI-driven CV parsing that quickly identifies top candidates, prioritising efficiency and accuracy. Pinpoint also offers CV screening, but with added manual intervention, making it slightly less efficient for rapid hiring.

AI Features Marxel leverages AI to streamline candidate ranking and job matching, allowing for a more intuitive hiring process. Pinpoint features AI in candidate recommendations but focuses more on analytics and reporting.

UK Integrations Both platforms integrate with UK job boards, but Marxel offers broader compatibility, ensuring seamless posting across multiple platforms. Pinpoint supports popular UK boards but may require additional steps for full integration.

### Who Should Choose Which Pinpoint stands out for mid-market businesses that need a feature-rich platform with scalable options. Its comprehensive tools and detailed analytics can benefit companies with larger hiring needs and budgets.

Marxel is the go-to for UK/EU SMBs prioritising cost-efficiency and GDPR compliance. Its free tier and native GDPR support make it a practical choice for businesses needing reliable, compliant tools without breaking the bank.

CV Parsing/Screening Marxel excels with AI-driven CV parsing that quickly identifies top candidates, prioritising efficiency and accuracy. Pinpoint also offers CV screening, but with added manual intervention, making it slightly less efficient for rapid hiring.

AI Features Marxel leverages AI to streamline candidate ranking and job matching, allowing for a more intuitive hiring process. Pinpoint features AI in candidate recommendations but focuses more on analytics and reporting.

UK Integrations Both platforms integrate with UK job boards, but Marxel offers broader compatibility, ensuring seamless posting across multiple platforms. Pinpoint supports popular UK boards but may require additional steps for full integration.

### Who Should Choose Which Pinpoint stands out for mid-market businesses that need a feature-rich platform with scalable options. Its comprehensive tools and detailed analytics can benefit companies with larger hiring needs and budgets.

Marxel is the go-to for UK/EU SMBs prioritising cost-efficiency and GDPR compliance. Its free tier and native GDPR support make it a practical choice for businesses needing reliable, compliant tools without breaking the bank.

Marxel offers a free tier, making it accessible for budget-conscious UK/EU SMBs. Pinpoint, starting from £300/month, provides advanced features suitable for mid-market companies but may not be ideal for tighter budgets. The free tier in Marxel ensures no commitment while exploring essential features.

### Who Should Choose Which Pinpoint stands out for mid-market businesses that need a feature-rich platform with scalable options. Its comprehensive tools and detailed analytics can benefit companies with larger hiring needs and budgets.

Marxel is the go-to for UK/EU SMBs prioritising cost-efficiency and GDPR compliance. Its free tier and native GDPR support make it a practical choice for businesses needing reliable, compliant tools without breaking the bank.

Pinpoint stands out for mid-market businesses that need a feature-rich platform with scalable options. Its comprehensive tools and detailed analytics can benefit companies with larger hiring needs and budgets.

Marxel is the go-to for UK/EU SMBs prioritising cost-efficiency and GDPR compliance. Its free tier and native GDPR support make it a practical choice for businesses needing reliable, compliant tools without breaking the bank.

For UK businesses, the choice between Marxel and Pinpoint hinges on budget and specific needs. Marxel leads in affordability and compliance, perfect for SMBs. Pinpoint offers expansive features for those willing to invest more. Choose based on your company size, budget, and compliance priorities.

Pinpoint is a UK-founded ATS (headquartered in Jersey) that reports strong customer results:

• 55% reduction in time to hire across their customer base
• 15,000 hires facilitated in their first year of operation
• 60% improvement in candidate NPS (Net Promoter Score)

Their strength is multi-location hiring — organisations with different workflows by region or department can configure Pinpoint to handle both high-volume and corporate hiring in one platform. They also offer candidate communication via email, SMS, and WhatsApp.

Pinpoint is a full ATS with screening as one feature among many. Marxel is purpose-built for the screening step:

• 200 CVs screened in approximately 4 minutes — with detailed reasoning for every decision
• 168 skill categories with semantic matching (understanding that "React" and "React.js" are the same thing)
• 4 action-based buckets (Aligned, Potential, Hold, Unclear) instead of simple pass/fail scores
• Auto-generated follow-up questions for candidates in the Hold bucket

If you need a complete ATS with built-in screening, Pinpoint is a strong UK option. If you already have an ATS and need deeper, more transparent screening, Marxel slots in alongside your existing tools.