Skip to main content
Marxel vs Hireful

Marxel vs Hireful: Which CV Screening Tool is Right for Your UK Business?

TL;DR

Deciding between AI-powered Marxel and simple, affordable Hireful for your UK recruitment needs? Both platforms target SMBs but with different approaches - intelligent automation versus simplicity. This detailed comparison examines features, pricing, and UK market fit to help you choose the right ATS for your business. Whether you prioritise advanced CV screening or straightforward hiring workflows, we'll guide you to the best decision.

At-a-Glance Comparison

FeatureMarxelYOU ARE HEREHireful
Captures hiring manager briefing notesYesNo
Shows evaluation rubric before screeningYesNo
Action buckets (not just scores)4 buckets with next stepsMatch scores only
Auto-generated follow-up questionsYesNo
Explains every decisionAlwaysRarely
Self-serve pricingYes, from £0Often requires sales call

Feature availability may vary by plan. Last updated February 2026.

TL;DR Summary

Marxel delivers powerful AI-driven CV screening with GDPR compliance and comprehensive UK integration, ideal for businesses processing high volumes efficiently. Hireful offers simplicity and affordability with a focus on ease of use for UK SMBs preferring straightforward processes. Choose Marxel for intelligent automation and scalability, or Hireful for simplicity and basic ATS functionality at budget-friendly rates.

FeatureMarxelHireful
Best forAI-powered efficiency, high-volume screeningSimple workflows, basic ATS needs
Starting priceFree (25 CVs/month)From £99/month
AI featuresAdvanced screening & categorisationNone
UK focusComprehensiveUK-centric
ComplexityIntelligent but intuitiveVery simple
Job boardsFull UK integrationBasic UK boards

Detailed Feature Comparison

AI & Automation: Marxel's standout feature is its AI engine that processes CVs intelligently, categorising candidates with reasoning in minutes. Hireful deliberately avoids complex AI, focusing on manual processes that some teams prefer for their simplicity.

User Interface: Hireful prides itself on simplicity with a clean, intuitive interface designed for non-technical users. Marxel balances sophistication with usability, offering powerful features without overwhelming complexity.

Job Board Integration: Marxel provides comprehensive UK job board integration with automated posting capabilities. Hireful offers basic UK job board connections sufficient for straightforward posting needs.

Candidate Management: Marxel organises candidates intelligently using AI insights and scoring. Hireful uses traditional folder-based organisation that's familiar but less efficient for high volumes.

Reporting & Analytics: Marxel offers detailed analytics on screening performance and hiring metrics. Hireful provides basic reporting suitable for small teams with simple tracking needs.

Pricing Comparison

Marxel's free tier offering 25 CVs monthly provides significant value for testing and small-scale hiring. The Starter plan at £49 monthly offers excellent value for growing businesses, while Pro at £149 serves larger needs affordably.

Hireful starts at £99 monthly with no free tier, positioning itself as a premium simple solution. While this is reasonable for basic ATS functionality, it lacks the AI capabilities that justify higher pricing.

For typical UK SMBs, Marxel provides better value proposition - either free for light usage or significantly more features at comparable pricing. The AI screening alone can save hours of manual work, justifying the cost.

Hireful's UK pound pricing eliminates currency concerns, matching Marxel's local approach. However, the feature gap makes Marxel's pricing more compelling for most businesses seeking growth and efficiency.

Service & Support Comparison

Both platforms offer UK-focused support, understanding local employment practices and business hours. Marxel provides comprehensive onboarding with AI training to maximise platform benefits.

Hireful's support emphasises simplicity, with quick setup and minimal learning curve. Their smaller team means more personal attention but potentially slower response times during busy periods.

Marxel offers extensive documentation, video tutorials, and best practices for AI-powered recruiting. Their support team can guide advanced feature usage and integration strategies.

Hireful provides basic documentation and straightforward support for their simplified feature set. The trade-off is fewer capabilities requiring less support complexity.

Who Should Choose Hireful

Hireful suits businesses that prioritise simplicity above all else and prefer manual control over automated processes. If your team is uncomfortable with AI or prefers traditional recruitment methods, Hireful's approach may feel more familiar.

Very small businesses with minimal hiring needs (1-2 roles quarterly) might prefer Hireful's straightforward functionality over Marxel's more sophisticated capabilities.

Companies wanting to avoid any learning curve and needing immediate deployment without training will appreciate Hireful's instant usability and basic feature set.

Businesses specifically seeking a UK-developed solution with local development team access might value Hireful's smaller, more accessible team structure.

Who Should Choose Marxel

Marxel is ideal for UK businesses seeking intelligent automation that scales with growth. The free tier makes it perfect for startups, while paid plans offer enterprise-level capabilities at SMB prices.

Companies processing 20+ CVs per role will see immediate ROI from AI screening, saving hours of manual review while improving candidate quality assessment through intelligent analysis.

Businesses planning growth should choose Marxel's scalable platform that grows with hiring needs, rather than outgrowing a basic system like Hireful within months.

Teams wanting data-driven hiring decisions backed by AI insights will find Marxel's capabilities far superior to Hireful's manual processes, leading to better hiring outcomes and reduced time-to-hire.

Switching from Hireful to Marxel

Switching from Hireful to Marxel is seamless due to both platforms' UK focus and standard data formats. Export candidate databases and job templates from Hireful's simple export tools.

Marxel's import process handles CSV formats efficiently, with most data migrations completing within 3-5 days. The transition offers immediate capability upgrades without workflow disruption.

The switch typically provides immediate benefits: AI screening saves hours weekly, better analytics improve decision-making, and enhanced job board integration increases candidate flow.

Marxel's onboarding team provides dedicated UK support during migration, ensuring teams quickly adapt to AI-powered workflows while maintaining recruitment momentum throughout the transition.

Marxel vs Hireful FAQs

While Marxel offers more advanced features, it's designed for intuitive use. The AI handles complexity behind the scenes, actually making recruitment simpler by automating screening decisions. Most users find it easier than manual processes once they experience AI-powered categorisation.

Screen CVs Faster with AI

Upload your job requirements and let AI handle the initial screening. Save hours on every hire while finding better candidates.

We use cookies for analytics and to improve your experience.